The Board of Directors is an organization’s ultimate decision-making institution. Boards that make sound decisions based on reliable facts and the good judgement of their members will be key to organizational success. Boards can improve the quality of their decisions by understanding what factors contribute to good decisions and which ones detract from it.
A lingering economic uncertainty and the necessity to attract and motivate millenials, as well as a variety of other issues are making 2016 as difficult as ever for boards. A smart board blog is an excellent way for boards and their members to stay up-to-date.
Utilizing blogs to create quality, original content can position the board of directors of a non-profit organization as thought-leaders in their field. The best board blogs can also be a useful tool for recruiting skilled candidates. They can be used to promote events, sharing links and information or even creating new content, such as checklists, eBooks, and infographics.
Governance and culture of the board are among the most popular topics in director blogs for board directors. This is due to the growing importance of ethics and culture in corporate governance. This is also a result of the fact most public company boards comprise shareholders, who have to take into account the needs of others stakeholder. They are increasingly interested in an integrated approach to governance that covers ethics and culture as well as strategy and finance.
